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Overview

The B.Com-Business Analytics program at Kangeyam Institute of Commerce (KIC) is designed for students interested in leveraging data to make informed business decisions. This program combines commerce with advanced data analysis techniques, such as predictive modeling, data visualization, and machine learning.

Students will learn to analyze vast amounts of business data to uncover patterns, trends, and insights that can drive business strategy. With a focus on real-world applications, KIC prepares students for roles in data-driven industries such as marketing, finance, and operations, where they will use_analytics to improve business performance and decision-making processes.

Data Analytics Hub
Business Intelligence Center

What you will Learn

  • Introduction to business analytics and data analysis.
  • Statistical analysis and its application in business.
  • Data visualization techniques and tools.
  • Business intelligence and decision support systems.
  • Predictive analytics for business forecasting.
  • Big data analytics and technologies.
  • Machine learning applications in business analytics.
  • Data mining for business insights.
  • Operational analytics for process optimization.
  • Customer analytics and behavior analysis.
  • Business forecasting and trend analysis.
  • Data-driven decision-making and strategy formulation.
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Tools and techniques for data visualization and analysis.

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Applications of AI and ML in business.

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Training in ethical data usage and big data platforms.

Faculty List

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Dr. P. Nallasivam
Head of the Department

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Dr. Thenmozhiselvi. A
Assistant Professor

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Empower businesses with actionable insights through this data-centric course.

Why Study B.Com-Business Analytics at KIC?

KIC blends cutting-edge analytics tools with practical business applications, preparing graduates for the data-driven economy.

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Job Opportunities

Graduates can take on roles such as Business Data Analyst, Market Research Analyst, Business Intelligence Consultant, and Data Mining Specialist. The program is ideal for those seeking careers in data-driven decision-making industries.

Future Trends, Demand, and Opportunities:

India: Business analytics is gaining momentum in e-commerce, healthcare, and retail sectors. Global: Data-driven decision-making is driving demand for analytics professionals in Fortune 500 companies and leading tech firms globally.

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